Date

2000

Document Type

Capstone

Degree Name

Master of Arts

Chairperson (Advisor 1)

Dr. Richard Brynteson

Reader (Advisor 2)

Dr. Kristin Cronn-Mills

Abstract

The focus of the author's research will be to determine the future role(s) of state broadcast associations in a consolidated environment. The researcher will seek to recommend what, if any, steps the state broadcast associations need to take in order to maintain participation by member stations in their associations.

Key questions the researcher will examine include the following:

  1. Has consolidation affected the relationship between radio stations and the state broadcast associations? If so, how?
  2. Are radio stations indeed participating less in their state and national broadcast associations? If so, why? If not, why does it appear radio stations have discontinued their participation?
  3. How does the perceived change in participation by radio stations affect the broadcast associations' (state and national) operating philosophies and practices? Will it change philosophies and practices at all?

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